(Brand & Motion)

I am a graphic designer based in Sydney, Australia. I am currently working as a designer at For The People. I studied a Bachelor of Design in Visual Communication at UTS, and my work has been recognised by D&AD, AGDA and The International Society of Typographic Designers.

I am optimistic about the capabilities of design to shift behaviour and perception, by taking a meaningful approach that is evocative and genuine. I aim to bring my curiosity to all projects that I work on, creating functional outcomes that delight and intrigue. 


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Above Club

Every Saturday, Sydney’s biggest and best nightclub - the Ivy - is transformed into a house music haven, featuring a rotating cast of international and local DJs. I was engaged by Finely Tuned to create an identity that reprents the world-class audio, bespoke lighting and all-new visual production of the event - all the way from socials to in-venue visuals. 

I brought the focus towards disco floor typography, bold colour and rhythmic four-to-the-floor motion that harbours the sensory feeling of being on the dancefloor. The identity is grounded in a logomark that speaks to community, centered around the tagline ‘a higher love of house’.

Client: Finely Tuned & One Hit Agency
Photographers: Vanessa Lam, Jordan Munns
Year: 2023
 Brand Identity, Motion, Environmental Graphics

I acknowledge the Gadigal people of the Eora nation as the traditional owners of the land on which I live and work. Sovereignty has never been ceded.